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5 Paint Colors that Can Help Sell Your Home

Traditional wisdom says to stick to white paint when you’re trying to sell your home. It’s clean-looking and inoffensive and gives any potential homebuyer a blank slate to work with. However, white walls can also seem glaring and sterile, which isn’t always something you want buyers to think when they view your house. If you’re repainting prior to putting your home on the market, consider taking color psychology into account when you make your choice.

Color psychology is exactly what it sounds like—the study of how color makes people feel. Marketers use it to design websites and logos, and hotels to decorate rooms. By paying attention to the way certain colors make people feel, you can choose colors to match the feeling you want in a room.

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